01
The property and client database is scattered
Data lives in Excel, notebooks and phones, which creates duplicates and lost contacts.
Custom CRM
Scope and price fixed in the brief
// niche = crm.real-estate
CRM for a real estate agency
What is a CRM for a real estate agency and what does it include? A CRM for a real estate agency keeps properties, clients and the deal pipeline from first lead to sale in one system. We build it for agencies and independent realtors with Django, PostgreSQL and React. Enquiries from the website and advertising enter the database and are assigned to agents automatically or manually. Each client record shows matched properties and the history of viewings, calls and agreements. Access roles let an agent see only their own clients, while the manager sees the full picture. The CRM works in a phone browser, so an agent can use it during a viewing. The system follows your agency’s process instead of forcing the team into a fixed workflow. After payment, we hand over the code, so the CRM stays yours and can grow with the agency. We fix the exact modules, scope, timeline and price in the brief.
What it can include
Built around your process We hand over the code
§ 02 · Problem
What breaks without a real estate CRM
02
Incoming leads get lost
Enquiries from the website, advertising and calls disappear because nobody records or distributes them.
03
There is no deal pipeline
The team cannot see each client’s stage or which deal is close to falling through.
04
An agent leaves with the client database
Without access roles, client data can leave the company together with an agent.
05
Properties and clients are not connected
There is no viewing history, so the manager cannot see the real picture.
§ 03 · Solution
What a CRM for realtors can include
These are modules that can be part of your CRM. We assemble it around your process, you take what you need.
§ 04 · Process
How we work
Brief
Design
Development
Launch
01
Brief and process map
We review how your agency works: where leads come from, how deals are managed and who can see what. We fix the structure, scope and price in the technical brief.
02
Design and data structure
We design the interface and data model for properties, clients, deals and roles. We agree on them before coding starts.
03
Development
We build the database, pipeline, lead distribution, access roles and website integration. We show the result in stages.
04
Launch and training
We migrate the Excel database, configure roles, train the team and hand over the code.
§ 05 · Budget
How much it costs
A clear base price plus factors that affect the final scope. We fix the exact amount in the brief.
Starting point
from $3000
A custom CRM built around your agency’s processes: property and client base, deal pipeline, lead distribution and access roles. $3000 is the starting point of the project, not a flat price for everything.
Number of users and roles+
Pipeline and automation scope+
Website and feed integrations+
Excel data migration+
Mobile access+
Bespoke designopt.
§ 06 · FAQ
Common questions
From $3000. The final price depends on the number of users, the depth of the pipeline, automations and integrations. We fix the exact amount after the brief.
It is built around your processes, you do not pay monthly for each user, and the code and data remain yours. An off-the-shelf solution has to be adapted to your work, while a custom one is built for it from the start.
Yes. We import your tables, clean duplicates and link properties to clients.
Yes. The CRM works in a phone browser, so an agent can use it during a viewing.
It depends on the scope of the pipeline, roles and integrations. We fix the exact timeline in the technical brief after the initial discussion, without empty promises.
You do. After payment, we hand over the full code, and the database is yours as well.
§ 07 · Related
Useful pages for your CRM
§ 08 · Request
Let’s price your CRM
Tell us how your agency works. We will outline the scope and prepare a preliminary estimate.
Built around your process Transparent price from $3000 We hand over the code